Within this framework, GO teams with successful domestic businesses and manufacturers who are interested in breaking into overseas markets to expand their business activities, especially the U.S. market. GO leverages the vast experience of Oded and Gil to devise – jointly with its clients' management teams - a full action plan for U.S. market penetration, and later – to take an active role in its implementation.

GO provides consulting services to various companies in the domestic market, and to foreign companies wanting to develop business activity in the Israeli market. These services include business development, formulation of strategy for establishing a new activity or growing an existing activity, laying out the marketing strategy to penetrate target markets, feasibility tests of different business plans, identifying local partners and more.

In this area, GO operates in the role of lead entrepreneur and/or as active investor. GO does not limit itself to any specific business area and pursues projects in a wide range of activities where there are worthy business opportunities.